Red, since you are an actual lawyer (I'll give you the benefit of the doubt, but based on the vacuous posts of the other 'attorney' on this forum I'd say you're the only one), how is this instance different than the airlines inadvertently selling $500 tickets for $10 and having to honor the price? This scenario has happened many times in the past, although I'm making up amounts for this hypothesis. I'm assuming they have to honor the price since they could buy off their customers with a gift card and a little negative press, but I don't know if this has ever been legally tested. Your thoughts?